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  • Jan, 2015

    Trust in use of personal information

    Q. How much trust do you have in the following organisations to responsibly use any personal information they may have about you?

     

    Total trust

     

    A lot of trust

    Some trust

    A little trust

    No trust

    Don’t know

    Not applic-able

    to me

    % change

     

    Total trust Sep 13

    Total trust

    Jul 14

    The medical profession

    66%

    32%

    34%

    21%

    8%

    3%

    2%

    -1

    73%

    67%

    Law enforcement agencies

    53%

    20%

    33%

    27%

    14%

    5%

    2%

    -1

    56%

    54%

    Your employer

    43%

    18%

    25%

    22%

    9%

    4%

    22%

    -1

    46%

    44%

    Banks

    39%

    11%

    28%

    36%

    20%

    4%

    2%

    -5

    45%

    44%

    Companies you buy things from in person

    36%

    5%

    31%

    40%

    17%

    5%

    2%

    -2

    44%

    38%

    The Government

    32%

    6%

    26%

    32%

    30%

    4%

    2%

    +1

    31%

    31%

    Companies you buy things from online

    28%

    3%

    25%

    40%

    22%

    5%

    4%

    -2

    27%

    30%

    Insurance companies

    26%

    4%

    22%

    37%

    30%

    5%

    3%

    -1

    26%

    27%

    Mobile phone and internet providers

    24%

    3%

    21%

    42%

    28%

    5%

    1%

    +1

    29%

    23%

    TV networks

    19%

    3%

    16%

    40%

    32%

    6%

    4%

    20%

    19%

    Social media sites

    12%

    2%

    10%

    29%

    49%

    5%

    5%

    12%

    12%

    The most trusted people/organisations to use personal information were the medical profession (66% trust), law enforcement agencies (53%), employers (43%) and banks (39%). The least trusted were social media sites (12%) and TV networks (19%).

    Since this question was asked in July last year, the only significant change was a drop of 5% for banks (down from 44% to 39%).

  • Jan, 2015

    ,

    Interest in major sporting events

    Q. How much interest do you have in the following sporting events taking place in Australia over the next couple of months?

     

    Total a lot/ some

    A lot

    Some

    Not much

    None

    Don’t know

     

    Men

    Women

    Aged 18-34

    Aged 35-54

    Aged 55+

    The Australian Open (tennis)

    45%

    17%

    28%

    20%

    33%

    3%

    46%

    43%

    47%

    43%

    45%

    The World Cup (cricket)

    42%

    19%

    23%

    17%

    38%

    3%

    51%

    33%

    34%

    41%

    52%

    The Asian Cup (soccer)

    29%

    9%

    20%

    22%

    46%

    3%

    36%

    23%

    30%

    27%

    31%

    The Australian Grand Prix (motor racing)

    23%

    8%

    15%

    26%

    49%

    3%

    32%

    13%

    20%

    24%

    23%

    The Tour Down Under (cycling)

    19%

    5%

    14%

    26%

    52%

    3%

    23%

    15%

    15%

    18%

    23%

    The sporting events of most interest were the Australian Open (45% a lot/some interest) and the cricket World Cup (42%).

    The World Cup was the event of most interest to men (51%) and the Australian Open of most interest to women (43%).

    While the Australian Open had similar levels of interest across age and gender, all other events had more interest for men and the World Cup had more interest for older respondents (52% of those aged 55+).

  • Jan, 2015

    Use of online media

    Q. How often do you use the following online media – 

     

    Total at least once a week

     

    At least daily

    Several times a week

    About once a week

    Less often

    Never

    Can’t say

    Google

    83%

    45%

    28%

    10%

    6%

    9%

    2%

    Facebook

    68%

    42%

    16%

    10%

    9%

    21%

    2%

    Newspaper websites

    49%

    18%

    17%

    14%

    21%

    27%

    3%

    Other news websites

    44%

    13%

    17%

    14%

    20%

    32%

    4%

    Blogs

    20%

    3%

    7%

    10%

    19%

    59%

    3%

    Websites about social and political campaigns

    13%

    1%

    5%

    7%

    21%

    61%

    4%

    Twitter

    16%

    5%

    5%

    6%

    11%

    70%

    3%

    Instagram

    19%

    8%

    5%

    6%

    9%

    70%

    3%

    Flickr

    7%

    1%

    2%

    4%

    9%

    82%

    3%

    FourSquare

    6%

    1%

    2%

    3%

    4%

    87%

    4%

    LinkedIn

    15%

    2%

    5%

    8%

    17%

    65%

    3%

    MySpace

    5%

    1%

    2%

    2%

    5%

    87%

    3%

    YouTube

    54%

    9%

    24%

    21%

    25%

    18%

    2%

    Google+

    21%

    5%

    8%

    8%

    17%

    58%

    4%

    Pinterest

    13%

    2%

    4%

    7%

    15%

    69%

    3%

    Tumblr

    7%

    1%

    3%

    3%

    8%

    82%

    3%

    The most used online media were Google (83% at least once a week), Facebook (68%), Youtube (54%), Newspaper websites (49%) and other news websites (44%).

    Men were heavier users of Twitter (22%), LinkedIn (20%) and Youtube (60%).

    Women were heavier users of Facebook (72%) and Pinterest (18%).

     

    Total at least once a week

     

    Men

    Women

    Aged 18-34

    Aged 35-54

    Aged 55+

    Google

    83%

    81%

    85%

    86%

    83%

    79%

    Facebook

    68%

    65%

    72%

    81%

    67%

    57%

    Newspaper websites

    49%

    51%

    47%

    50%

    52%

    41%

    Other news websites

    44%

    43%

    45%

    46%

    45%

    42%

    Blogs

    20%

    20%

    20%

    29%

    17%

    9%

    Websites about social and political campaigns

    13%

    16%

    11%

    21%

    12%

    10%

    Twitter

    16%

    22%

    12%

    27%

    15%

    4%

    Instagram

    19%

    17%

    20%

    42%

    10%

    3%

    Flickr

    7%

    8%

    5%

    15%

    3%

    FourSquare

    6%

    6%

    4%

    11%

    3%

    *

    LinkedIn

    15%

    20%

    12%

    18%

    19%

    7%

    MySpace

    5%

    5%

    4%

    10%

    3%

    *

    YouTube

    54%

    60%

    50%

    74%

    52%

    37%

    Google+

    21%

    21%

    20%

    20%

    21%

    21%

    Pinterest

    13%

    8%

    18%

    22%

    10%

    7%

    Tumblr

    7%

    7%

    6%

    15%

    5%

    *

     

  • Jan, 2015

    Opinions of social media

    Q. For each of the statements about social media (like facebook, twitter) below, please indicate whether you agree or disagree 

     

    Total agree

    Total disagree

     

    Strongly agree

    Agree

    Disagree

    Strongly disagree

    Don’t know

    Online social media are a good way to have your say on political issues

    46%

    37%

    5%

    41%

    23%

    14%

    17%

    Online social media can get people interested in political affairs

    50%

    29%

    5%

    45%

    19%

    10%

    21%

    Most people spend too much time on social media at the expense of other activities

    80%

    9%

    36%

    44%

    7%

    2%

    10%

    Online social media is a modern way to keep abreast of political affairs

    48%

    36%

    5%

    43%

    23%

    13%

    16%

    I frequently share things of interest on social media

    35%

    59%

    6%

    29%

    29%

    30%

    6%

    A large majority (80%) agreed that “Most people spend too much time on social media at the expense of other activities”.

    However, respondents were also more likely to agree that online social media can get people interested in political affairs (50%), is a modern way to keep abreast of political affairs (48%) and are a good way to have your say on political issues 46%).

    35% agree that they frequently share things of interest on social media.

  • Jan, 2015

    Federal politics – voting intention

    Q. If a Federal Election was held today to which party will you probably give your first preference vote? If not sure, which party are you currently leaning toward?

    Q. If don’t know -Well which party are you currently leaning to?

    First preference/leaning to

    Election

    7 Sep 13

     

    4 weeks ago 16/12/14

    This week

    13/01/15

    Liberal

     

    35%

    35%

    National

    4%

    3%

    Total Liberal/National

    45.6%

    40%

    38%

    Labor

    33.4%

    38%

    40%

    Greens

    8.6%

    10%

    10%

    Palmer United Party

    5.5%

    2%

    2%

    Other/Independent

    6.9%

    10%

    9%

     

    2 Party Preferred

    Election

    7 Sep 13

     

    4 weeks ago 16/12/14

    This week

    13/01/15

    Liberal National

    53.5%

    48%

    46%

    Labor

    46.5%

    52%

    54%

    NB. Respondents who select ‘don’t know’ are not included in the results.  The two-party preferred estimate is calculated by distributing the votes of the other parties according to their preferences at the 2013 election.

  • Jan, 2015

    Approval of Tony Abbott

    Q. Do you approve or disapprove of the job Tony Abbott is doing as Prime Minister? 

     

    Total

     

    Vote Labor

    Vote Lib/
    Nat

    Vote Greens

    Vote Other

     

    Sep 13

    Mar 14

    June 14

    Sep 14

    Oct 14

    Nov 14

    Dec 14

    Total approve

    37%

    12%

    83%

    8%

    29%

     

    41%

    40%

    35%

    35%

    40%

    39%

    32%

    Total disapprove

    53%

    81%

    10%

    89%

    64%

     

    36%

    47%

    58%

    52%

    48%

    50%

    55%

    Strongly approve

    9%

    3%

    22%

    2%

    14%

    11%

    10%

    9%

    10%

    11%

    8%

    Approve

    28%

    9%

    61%

    8%

    27%

    27%

    29%

    25%

    26%

    30%

    28%

    24%

    Disapprove

    23%

    28%

    9%

    25%

    36%

    13%

    20%

    18%

    22%

    22%

    24%

    22%

    Strongly disapprove

    30%

    53%

    1%

    64%

    28%

    23%

    27%

    40%

    30%

    26%

    26%

    33%

    Don’t know

    10%

    7%

    8%

    3%

    7%

    23%

    12%

    7%

    13%

    11%

    10%

    12%

    53% of respondents disapprove of the job Tony Abbott is doing as Prime Minister – down 2% since the last time this question was asked in December – and 37% approve of the job Tony Abbott is doing (up 5%). This represents a change in net rating from -23 to -16.

    83% (up 8%) of Liberal/National voters approve of Tony Abbott’s performance, with 10% (down 5%) disapproving. 81% of Labor voters and 89% of Greens voters disapprove of Tony Abbott’s performance.

    By gender men were 40% approve/51% disapprove and women 34% approve/55% disapprove.

  • Jan, 2015

    Approval of Bill Shorten

    Q. Do you approve or disapprove of the job Bill Shorten is doing as Opposition Leader? 

     

    Total

     

    Vote Labor

    Vote Lib/
    Nat

    Vote Greens

    Vote Other

     

    Nov 13

    Mar 14

    June 14

    Sep 14

    Oct 14

    Nov 14

    Dec 14

    Total
    approve

    39%

    68%

    23%

    47%

    22%

    31%

    32%

    38%

    35%

    35%

    37%

    35%

    Total disapprove

    33%

    12%

    53%

    27%

    50%

    27%

    39%

    40%

    36%

    36%

    38%

    39%

    Strongly approve

    7%

    16%

    2%

    5%

    3%

    5%

    4%

    7%

    5%

    5%

    6%

    7%

    Approve

    32%

    52%

    21%

    42%

    19%

    26%

    28%

    31%

    30%

    30%

    31%

    28%

    Disapprove

    19%

    9%

    25%

    21%

    35%

    17%

    24%

    22%

    22%

    24%

    25%

    23%

    Strongly disapprove

    14%

    3%

    28%

    6%

    15%

    10%

    15%

    18%

    14%

    12%

    13%

    16%

    Don’t
    know

    28%

    20%

    24%

    26%

    27%

    43%

    29%

    22%

    29%

    29%

    25%

    26%

    39% (up 4% since December) of respondents approve of the job Bill Shorten is doing as opposition leader and 33% (down 6%) disapprove – for a net rating of +6 (up 10%). This is Bill Shorten’s first positive net rating since January last year.

    68% (up 4%) of Labor voters approve of the job Bill Shorten is doing and 12% (down 3%) disapprove.

    41% of men and 36% of women approve of Bill Shorten. 34% of men and 33% of women disapprove.

  • Jan, 2015

    Better Prime Minister

    Q. Who do you think would make the better Prime Minister out of Tony Abbott and Bill Shorten? 

     

    Total

     

    Vote Labor

    Vote Lib/
    Nat

    Vote Green

    Vote Other

     

    Oct 2013

    Mar 2014

    June 2014

    Sep 2014

    Oct 2014

    Nov 2014

    Dec 2104

    Tony Abbott

    35%

    7%

    82%

    6%

    28%

    41%

    39%

    36%

    35%

    38%

    36%

    31%

    Bill Shorten

    37%

    73%

    3%

    71%

    27%

    22%

    33%

    40%

    36%

    32%

    34%

    36%

    Don’t know

    28%

    20%

    15%

    23%

    45%

    37%

    28%

    24%

    30%

    30%

    29%

    33%

    35% (up 4% since December) of respondents think Tony Abbott would make the better Prime Minister and 37% (up 1%) think Bill Shorten would make the better Prime Minister.

    37% of men prefer Tony Abbott and 37% prefer Bill Shorten – and women prefer Bill Shorten 38% to 33%.

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