Leader Attributes – Bill Shorten

May 27, 2014

Q. Which of the following describe your opinion of the Opposition Leader, Bill Shorten?

 

29 Oct 14

15 Apr

 

Total

27 May

Change

Intelligent

69%

63%

66%

+3

Hard working

65%

60%

66%

+6

Understands the problems facing Australia

50%

44%

53%

+9

A capable leader

49%

42%

51%

+9

Superficial

37%

43%

42%

-1

Good in a crisis

40%

36%

40%

+4

Out of touch with ordinary people

42%

44%

39%

-5

Trustworthy

34%

32%

36%

+4

Arrogant

35%

40%

36%

-4

Narrow-minded

31%

39%

35%

-4

More honest than most politicians

27%

26%

32%

+6

Erratic

30%

37%

32%

-5

Aggressive

31%

31%

32%

+1

Visionary

33%

28%

30%

+2

Intolerant

30%

32%

29%

-3

Bill Shorten’s key attributes were intelligent (66%), hard working (66%), understands the problems facing Australia (53%) and a capable leader (51%).

Since April, the largest shifts have been for a capable leader (+9), understands the problems facing Australia (+9), hard working (+6) and more honest than most politicians (+6).

Leader Attributes – Bill Shorten

Apr 15, 2014

Q. Which of the following describe your opinion of the Opposition Leader, Bill Shorten?

 

29 Oct 14

 

Total

15 Apr

Change

Intelligent

69%

63%

-6

Hard working

65%

60%

-5

Understands the problems facing Australia

50%

44%

-6

Out of touch with ordinary people

42%

44%

+2

Superficial

37%

43%

+6

A capable leader

49%

42%

-7

Arrogant

35%

40%

+5

Narrow-minded

31%

39%

+8

Erratic

30%

37%

+7

Good in a crisis

40%

36%

-4

Trustworthy

34%

32%

-2

Intolerant

30%

32%

+2

Aggressive

31%

31%

Visionary

33%

28%

-5

More honest than most politicians

27%

26%

-1

Bill Shorten’s key attributes were intelligent (63%), hard working (60%), understands the problems facing Australia (44%) and out of touch with ordinary people (44%). Since October, the largest shifts have been for narrow-minded (+8), a capable leader (-7), erratic (+7), intelligent (-6), understands the problems facing Australia (-6) and superficial (+6).

Leader attributes – comparisons

Sep 2, 2013
 

Rudd

Abbott

 

Difference

Good in a crisis

52%

39%

+13

Intelligent

74%

63%

+9

Arrogant

60%

52%

+8

A capable leader

54%

46%

+8

Erratic

51%

43%

+8

Visionary

42%

35%

+7

Understands the problems facing Australia

53%

46%

+7

Superficial

54%

48%

+6

Aggressive

53%

47%

+6

More honest than most politicians

35%

34%

+1

Hard-working

70%

71%

-1

Intolerant

46%

47%

-1

Trustworthy

35%

38%

-3

Out of touch with ordinary people

46%

52%

-6

Narrow-minded

38%

55%

-17

Compared to Tony Abbott, Kevin Rudd is much likely to be considered good in a crisis (+13), intelligent (+9), arrogant (+8), a capable leader (+8), erratic (+8), visionary (+7) and understands the problems facing Australia (+7).

Tony Abbott is regarded by more respondents to be narrow-minded (-17) and out of touch with ordinary people (-6).

Leader attributes – Julia Gillard

Jun 24, 2013

Q. Which of the following describe your opinion of the Prime Minister, Julia Gillard?

 

5 Jul 10

27 Jun 11

2 Apr 12

14 Jan 13

2 Apr 13

 

23 Jun 13

Change

Hard-working

89%

75%

65%

72%

66%

71%

+5

Intelligent

87%

73%

61%

72%

69%

69%

Out of touch with ordinary people

35%

60%

65%

53%

64%

57%

-7

Superficial

52%

54%

46%

55%

49%

-6

Arrogant

37%

48%

53%

47%

55%

48%

-7

Erratic

40%

55%

47%

-8

Narrow-minded

28%

46%

53%

45%

55%

46%

-9

Aggressive

46%

55%

45%

-10

A capable leader

72%

42%

38%

50%

37%

44%

+7

Understands the problems facing Australia

68%

44%

41%

47%

37%

42%

+5

Good in a crisis

61%

41%

36%

50%

44%

41%

-3

Intolerant

37%

49%

39%

-10

Visionary

48%

26%

25%

29%

30%

32%

+2

More honest than most politicians

45%

29%

26%

30%

27%

30%

+3

Trustworthy

49%

30%

25%

32%

25%

30%

+5

Julia Gillard’s key attributes were hard-working (71%), intelligent (69%), out of touch with ordinary people (57%), superficial (49%), arrogant (48%), and erratic (47%). Almost all positive leader attributes for Gillard moved up and the negative attributes moved down from the last time the question was polled in April.   The biggest shifts were for aggressive (-10), intolerant (-10), narrow-minded (-9), erratic (-8),  a capable leader (+7), arrogant (-7) and out of touch with ordinary people (-7).

Leader attributes – comparisons

Jun 24, 2013
 

Gillard

Abbott

 

Difference

Intelligent

69%

62%

+7

Out of touch with ordinary people

57%

52%

+5

Good in a crisis

41%

38%

+3

Hard-working

71%

68%

+3

Visionary

32%

30%

+2

More honest than most politicians

30%

29%

+1

Superficial

49%

49%

Erratic

47%

47%

A capable leader

44%

44%

Trustworthy

30%

31%

-1

Understands the problems facing Australia

42%

44%

-2

Aggressive

45%

51%

-6

Narrow-minded

46%

55%

-9

Intolerant

39%

48%

-9

Arrogant

48%

59%

-9

Compared to Tony Abbott, Julia Gillard is more likely to be considered intelligent (+7) and out of touch with ordinary people (+5).

Tony Abbott is regarded by more respondents to be arrogant (-9), intolerant (-9), narrow-minded (-9) and aggressive (-6).

Leader Attributes – Julia Gillard

Jan 14, 2013

Q. Which of the following describe your opinion of the Prime Minister, Julia Gillard?

 

5 Jul 10

4 Oct 10

7 Feb 11

27 Jun 11

2 Apr 12

17 Sept 12

14 Jan 13

Change

Intelligent

87%

81%

75%

73%

61%

68%

72%

+4%

Hard-working

89%

82%

76%

75%

65%

69%

72%

+3%

A capable leader

72%

59%

52%

42%

38%

43%

50%

+7%

Arrogant

37%

39%

44%

48%

53%

46%

47%

+1%

Out of touch with ordinary people

35%

44%

50%

60%

65%

56%

53%

-3%

Understands the problems facing Australia

68%

55%

52%

44%

41%

43%

47%

+4%

Visionary

48%

38%

30%

26%

25%

31%

29%

-2%

Superficial

51%

52%

54%

46%

46%

Good in a crisis

61%

46%

46%

41%

36%

43%

50%

+7%

Narrow-minded

28%

35%

43%

46%

53%

46%

45%

-1%

More honest than most politicians

45%

37%

37%

29%

26%

31%

30%

-1%

Trustworthy

49%

42%

40%

30%

25%

30%

32%

+2%

Intolerant

37%

37%

Aggressive

42%

46%

+4%

Erratic

43%

40%

-3%

Gillard’s key attributes were hard-working (72%), intelligent (72%), out of touch with ordinary people (53%), a capable leader (50%) and good in a crisis (50%).    Almost all positive leader attributes for Gillard moved up from the last time the question was polled in September 2012.   The biggest shifts on the positive attributes were on a capable leader (+7%) and good in a crisis (+7%).

Leader Attributes – Tony Abbott

Jan 14, 2013

Q. Which of the following describe your opinion of the Opposition Leader, Tony Abbott?

 

5 Jul 10

4 Oct 10

7 Feb 11

27 Jun 11

2 Apr 12

17 Sept 12

14 Jan 13

Change

Intelligent

70%

71%

64%

61%

56%

62%

64%

+2%

Hard-working

76%

78%

72%

75%

68%

67%

70%

+3%

A capable leader

47%

52%

48%

45%

41%

37%

43%

+6%

Arrogant

59%

60%

58%

60%

61%

63%

61%

-2%

Out of touch with ordinary people

57%

53%

54%

57%

54%

57%

54%

-3%

Understands the problems facing Australia

50%

53%

50%

48%

49%

43%

47%

+4%

Visionary

32%

31%

27%

27%

26%

29%

28%

-1%

Superficial

45%

49%

49%

51%

48%

-3%

Good in a crisis

40%

42%

41%

40%

36%

35%

39%

+4%

Narrow-minded

56%

53%

51%

54%

54%

59%

56%

-3%

More honest than most politicians

33%

32%

31%

32%

30%

27%

29%

+2%

Trustworthy

33%

35%

34%

32%

32%

30%

33%

+3%

Intolerant

53%

49%

-4%

Aggressive

59%

55%

-4%

Erratic

51%

51%

Abbott’s key attributes were hard-working (70%), intelligent (64%), arrogant (61%), narrow-minded (56%), aggressive (55%) and out of touch with ordinary people (54%).

Since September last year, Tony Abbott has improved his ratings a little on most positive attributes – the biggest shift being for a capable leader (+6%).

Leader attributes – comparisons

Jan 14, 2013
 

Gillard

Abbott

Difference

Intelligent

72%

64%

+8%

Hard-working

72%

70%

+2%

A capable leader

50%

43%

+7%

Arrogant

47%

61%

-14%

Out of touch with ordinary people

53%

54%

-1%

Understands the problems facing Australia

47%

47%

Visionary

29%

28%

+1%

Superficial

46%

48%

-2%

Good in a crisis

50%

39%

+11%

Narrow-minded

45%

56%

-11%

More honest than most politicians

30%

29%

+1%

Trustworthy

32%

33%

-1%

Intolerant

37%

49%

-12%

Aggressive

46%

55%

-9%

Erratic

40%

51%

-11%

Compared to Tony Abbott, Julia Gillard is seen as more likely to be considered good in a crisis (+11%), intelligent (+8%) and a capable leader (+7%).

Abbott is regarded by significantly more respondents to be arrogant (+14%), narrow minded (+11%), intolerant (+12%) and erratic (+11%).

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