Downloading from the Internet

May 7, 2012

Q. Do you or does anyone in your household download films, music or television shows via the internet for free?

 

Total

Men

Women

Aged 18-34

Aged 35-54

Aged 55+

Income <$600pw

Income $600 –

1,000pw

Income $1,000 –

1,600pw

Income $1,600+

pw

Yes

32%

34%

31%

48%

28%

19%

26%

30%

33%

40%

No

61%

60%

62%

42%

66%

76%

72%

63%

61%

54%

Don’t know

7%

7%

8%

10%

7%

5%

3%

7%

6%

6%

32% of respondents said they download films, music or television shows via the internet for free.

Those most likely to download were aged under 35 (48%) and those on higher incomes (40% of respondents on $1,600+ pw).

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Main Reason for Free Downloading

May 7, 2012

Q. What is the main reason you download films, music or television shows via the internet for free?

 

Total

Men

Women

Aged 18-34

Aged 35-54

Aged 55+

Income <

$600

pw

Income $600-

1,000

pw

Income $1,000-

1,600

pw

Income $1,600+

pw

Wish to access TV shows or movies not yet available in Australia

37%

35%

39%

48%

31%

19%

20%

34%

43%

42%

Just because it’s free

18%

17%

20%

18%

20%

13%

9%

19%

25%

18%

Accessing content that way is convenient

21%

23%

18%

20%

21%

23%

33%

19%

18%

18%

Films and movies are too expensive

9%

12%

7%

9%

11%

6%

14%

10%

8%

9%

Video formats from providers like iTunes are too restrictive

1%

2%

1%

1%

3%

2%

1%

1%

Other reason

12%

11%

12%

4%

13%

31%

23%

14%

3%

11%

Don’t know

1%

3%

2%

6%

15

1%

1%

 Based on 330 respondents who said they download films, music or television shows via the internet for free

37% said they download for free because they wish to access TV shows or movies not yet available in Australia, 21% because it is convenient and 18% just because it’s free. Only 9% download for free because films and videos are too expensive.

48% of under 35’s (the age group most likely to download) do it because they wish to access TV shows or movies not yet available in Australia.

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Whether Pay for Downloading

May 7, 2012

Q. If television shows, movies and music were all made available at the same time around the world and for a low price, would you purchase and download them, pay for a subscription that enabled you to download them or continue to download them for free?

 

Total

Men

Women

Aged 18-34

Aged 35-54

Aged 55+

Income <$600

pw

Income $600-

1,000

pw

Income $1,000-

1,600

pw

Income $1,600+

pw

Purchase and download them

22%

18%

25%

26%

20%

10%

24%

18%

18%

25%

Pay a subscription

20%

26%

13%

23%

19%

16%

29%

12%

21%

23%

Continue to download free versions

41%

44%

39%

39%

43%

48%

25%

57%

44%

38%

Don’t know

17%

11%

23%

12%

18%

26%

22%

13%

17%

14%

 

Based on 330 respondents who said they download films, music or television shows via the internet for free

42% said they would be prepared to pay for downloads If television shows, movies and music were all made available at the same time around the world and for a low price – 22% via individual purchase and 20% via subscription. 41% said they would continue to download for free.

49% of under 35’s and 48% of those on higher incomes ($1,600+ pw) said they would be prepared to pay for downloads.

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Whether Sign up for Access to NBN

Apr 16, 2012

Q. When the NBN becomes available in your area, will you sign up for internet access? 

 

Total

Vote Labor

Vote Lib/Nat

Vote Greens

Definitely will

15%

22%

11%

24%

Probably will

31%

39%

24%

34%

Probably not

16%

8%

24%

7%

Definitely not

6%

1%

10%

2%

Don’t know

33%

29%

31%

34%

 

46% say they will definitely or probably sign up for internet access when the NBN becomes available in their area – 22% will probably or definitely not and 33% don’t know.

Younger respondents were only a little more likely to sign up – 48% of those aged under 35 compared to 46% of aged 35-54 and 41% of those aged 55+.

There were no major demographic differences. The main differences were by voting intention – 61% of Labor voters and 58% of Greens voters said they would definitely/probably sign up compared to only 35% of Liberal/National voters.

Opinion of NBN

Feb 20, 2012

Q. From what you’ve heard, do you favour or oppose the planned national broadband network (NBN)?

27 Sep 2010 14 Feb 2011 18 Apr 2011 Total Vote Labor Vote Lib/Nat Vote Greens
Total in favour 56% 48% 54% 56% 80% 42% 77%
Total oppose 18% 31% 28% 25% 8% 43% 8%
Strongly favour 27% 19% 22% 20% 39% 10% 28%
Favour 29% 29% 32% 36% 41% 32% 49%
Oppose 12% 16% 13% 15% 7% 24% 8%
Strongly oppose 6% 15% 15% 10% 1% 19% 0%
Don’t know 26% 22% 18% 19% 13% 15% 16%

The results of this week’s poll show that support for the NBN has increased over the course of the last 12 months, returning to 56% (the same level in September 2010).

Since the question was last polled, support for the NBN has risen 2 percentage points to 56% (+2%) and opposition has declined to 25% (-3%).

There is overwhelming majority support from Labor (80%) and Greens (77%) voters, whilst Coalition voters are almost equally divided on the issue: 42% in favour and 43% opposed.

Looking at the results by age, those respondents aged between 55-64 are the most likely to oppose the NBN, though the majority still favour the planned network: 52%/34%.

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Media Usage

Nov 7, 2011

Q. Thinking about where you get your news, on an average day which of the following media would you use? (multiple response)

Q. And which one is your main source of news?

Total used Main source Total use (weekdays) Dec 10
Daily newspaper 41% 13% 42%
Commercial (free-to-air) TV news 60% 31% 64%
ABC TV news 32% 8% 32%
SBS TV news 15% 2% 12%
Pay TV news 11% 3% 10%
Commercial radio news 28% 5% 27%
ABC radio news 18% 5% 17%
Internet news sites – e.g. newspaper sites, ABC, etc 59% 30% 55%
Internet blogs 8% * 6%
None of them 2% 2% 5%

The most used media for daily news were commercial TV news (60% use daily), internet news sites (59%) and daily newspapers (41%).

Since this question was last asked in December last year, usage of internet news sites has increased a little (+4%) and commercial TV news decreased a little (-4%).

The main sources of news were commercial TV news (31%) and internet news sites (30%).

Commercial TV news was the main source of news for 38% of those aged 45-64, 36% of women and 44% of part-time workers.

Internet news sites were the main source of news for 43% of those aged under 35 and 36% of full-time workers.

Daily newspapers were the main source of news for 26% of those aged 65+.

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Opinion of NBN

Apr 18, 2011

Q. From what you’ve heard, do you favour or oppose the planned national broadband network (NBN)?

27 Sep 2010 14 Feb 2011 Total Vote Labor Vote Lib/Nat Vote Greens
Total favour 56% 48% 54% 76% 36% 81%
Total oppose 18% 31% 28% 8% 49% 8%
Strongly favour 27% 19% 22% 40% 8% 43%
Favour 29% 29% 32% 36% 28% 38%
Oppose 12% 16% 13% 6% 19% 3%
Strongly oppose 6% 15% 15% 2% 30% 5%
Don’t know 26% 22% 18% 15% 14% 12%

Support for the NBN has increased a little since this question was last asked in February.

54% (+6%) favour the NBN and 28% (-3%) oppose it. There is overwhelming majority support from Labor and Greens voters but Liberal/National voters were split 36% favour and 49% oppose.

By age group, those aged under 35 were 55% favour/26% oppose and those aged 55+ were 49% favour/34% oppose.

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Importance of NBN

Nov 29, 2010

Q. The Federal Government plans to build a National Broadband Network over the next few years. How important do you think it is for Australia to build a National Broadband Network?

Total

Nov 10

Vote Labor Vote Lib/Nat Vote Greens Nov 09
Total important 69% 87% 54% 84% 65%
Total not important 25% 9% 42% 12% 26%
Very Important 35% 55% 17% 55% 30%
Quite Important 34% 32% 37% 29% 35%
Not so important 14% 6% 21% 10% 20%
Not at all important 11% 3% 21% 2% 6%
Don’t know 6% 4% 4% 3% 8%

69% think that it is important for Australia to build a National Broadband Network and 25% think it is not important. This represents an increase in support (net +5%) for the NBN since this question was last asked in November 2009.

Labor (87%) and Greens voters (84%) and more likely to think the NBN is important. A majority of Liberal/National voters (54%) think it is important although a sizable minority (42%) think it is not important.

A majority of all age groups believe the NBN is important, although support tends to decrease with increasing age – of those aged 65+, 54% think it is important and 45% not important.

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