Reading Books

Sep 7, 2011

Q. When did you last read a book? (This question was commissioned by Network Ten)

Total Vote Labor Vote Lib/Nat Vote Greens Men Women Age

18-34

Aged

35-54

Aged 55+
In the last week 54% 52% 50% 72% 43% 65% 55% 50% 58%
More than a week ago but in the last month 13% 16% 13% 8% 15% 11% 15% 12% 11%
About one to six months ago 12% 14% 13% 11% 12% 12% 12% 14% 9%
6 months to a year ago 6% 4% 7% 2% 8% 3% 8% 6% 3%
More than a year ago 11% 11% 14% 3% 16% 7% 5% 13% 16%
Don’t know 4% 4% 3% 4% 7% 1% 5% 4% 3%

54% of respondents said they have read a book in that last week, 67% have read within the last month and 29% last read a book more than a month ago.

Women are more frequent readers than men – 65% read a book in the last week compared to 43% of men – and 24% of men have not read a book in the last six months. Those aged 35-54 are less likely to have read a book in the last week that younger or older people.

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Likelihood of Flying Qantas

Aug 24, 2011

Q. Qantas recently announced plans to reduce their workforce by 1,000 and to launch new airlines in Asia. Do these plans make you more likely or less likely to choose to fly with Qantas or does it make no difference?
(This question was commissioned by Network Ten)

Total Vote Labor Vote Lib/Nat Vote Greens Men Women Age

18-34

Aged

35-54

Aged 55+
Total more likely 5% 6% 3% 2% 5% 3% 5% 5% 2%
Total less likely 47% 50% 46% 51% 46% 48% 49% 45% 49%
Much more likely 2% 2% 1% 2% 1% 2% 1% 2%
A little more likely 3% 4% 2% 2% 3% 2% 3% 4% *
A little less likely 21% 20% 21% 23% 20% 22% 30% 17% 18%
Much less likely 26% 30% 25% 28% 26% 26% 19% 28% 31%
Makes no difference 44% 40% 47% 44% 44% 44% 41% 45% 46%
Don’t know 5% 3% 4% 3% 5% 5% 6% 6% 3%

47% said that Qantas’ recent announcement to reduce their workforce by 1,000 and to launch new airlines in Asia will make them less likely to choose to fly with Qantas, 44% said it makes no difference and 5% said they would be more likely to fly Qantas.

There were no substantial differences across demographic and voter groups. However, those aged 55+ were a little more likely have a stronger negative opinion (31% much less likely).

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Preferred Leader of the Labor Party

Aug 3, 2011

Q. If you were able to choose any politician to be leader of the Labor Party, which of the following would you prefer? (This question was commissioned by Network Ten).

Total Vote Labor Vote Lib/Nat Vote Greens Men Women Age

18-34

Aged

35-54

Aged 55+
Kevin Rudd 37% 43% 36% 35% 40% 33% 40% 39% 30%
Julia Gillard 12% 31% 2% 24% 10% 13% 12% 12% 12%
Malcolm Turnbull 11% 6% 17% 7% 12% 10% 10% 9% 15%
Stephen Smith 7% 6% 9% 2% 7% 6% 3% 6% 12%
Bob Brown 3% 2% 2% 11% 3% 3% 2% 3% 4%
Greg Combet 2% 2% 1% 2% 3% 2% 2% 1% 3%
Bill Shorten 1% 1% 2% 1% 2% 1% 1% 2% 2%
Don’t know 28% 9% 32% 18% 22% 33% 31% 28% 22%

37% of respondents prefer Kevin Rudd as leader of the Labor Party, 12% prefer Julia Gillard and 11% Malcolm Turnbull.

Among Labor voters, 43% prefer Kevin Rudd and 31% Julia Gillard.

Kevin Rudd is more preferred by younger respondents while those aged 55+ were more likely than the average to prefer Malcolm Turnbull (15%) and Stephen Smith (12%).

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Involvement in Religious Activities

Jul 27, 2011

Q. Thinking about your involvement (if any) in religious activities – over the last five years have you –
(This question was commissioned by Network Ten)

Total Vote Labor Vote Lib/Nat Vote Greens Men Women Age

18-34

Aged

35-54

Aged 55+
Participated more in religious activities 10% 10% 11% 3% 7% 12% 10% 10% 8%
Participated less in religious activities 7% 8% 7% 4% 7% 7% 14% 4% 3%
Participated about the same 25% 22% 27% 24% 24% 26% 22% 29% 24%
Not participated at all in religious activities 55% 59% 52% 67% 58% 52% 49% 54% 64%
Don’t know 3% 1% 2% 2% 3% 3% 5% 3% 1%

10% say they have participated more in religious activities over the last 5 years and 7% have participated less. 25% say their participation has not changed and 55 have not participated in religious activities at all.

Women (12%) were more likely to have participated more and those aged under 35 more likely to have participated less (14%).

Older respondents were most likely not to have participated at all (64%).

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Concern About Climate Change

Jul 20, 2011

Q. Over the last 2 years, have you become more concerned or less concerned about the environmental effects of global warming or do you feel about the same as you did 2 years ago? (This question was commissioned by Network Ten).

Total Vote Labor Vote Lib/Nat Vote Greens Men Women Age

18-34

Aged

35-54

Aged 55+
Total more concerned 46% 61% 35% 72% 45% 47% 55% 42% 42%
Total less concerned 11% 4% 19% 2% 16% 6% 12% 11% 10%
Much more concerned 15% 23% 7% 36% 14% 16% 16% 14% 16%
A little more concerned 31% 38% 28% 36% 31% 31% 39% 28% 26%
A little less concerned 5% 3% 8% 1% 7% 3% 6% 6% 3%
Much less concerned 6% 1% 11% 1% 9% 3% 6% 5% 7%
About the same 40% 32% 45% 24% 35% 45% 29% 43% 48%
Don’t know 3% 3% 2% 2% 3% 3% 3% 5% *

46% say they have become more concerned about the effects of global warming over the last 2 years, 11% are less concerned and 40% say they feel about the same.

Those more likely to be more concerned are Labor voters (61%), Greens voters (72%) and those aged under 35 (55%).

Those more likely to feel about the same are Liberal/National voters (45%), women (45%) and those aged 55+ (48%).

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Support for Carbon Tax

Jul 13, 2011

Q. Does the Government’s decision to exempt fuel from the carbon tax for households, trade and small business make you more or less likely to support a carbon tax or does it make no difference?

Total Vote Labor Vote Lib/Nat Vote Greens Men Women Age

18-34

Aged

35-54

Aged 55+
Total more likely to support 30% 50% 20% 44% 30% 31% 41% 26% 24%
Total less likely to support 11% 8% 11% 19% 14% 8% 12% 13% 10%
A lot more likely to support 7% 18% 2% 12% 9% 6% 8% 7% 6%
A little more likely to support 23% 32% 18% 32% 21% 25% 33% 19% 18%
A little less likely to support 6% 8% 5% 13% 7% 4% 8% 7% 5%
A lot less likely to support 5% * 8% 8% 7% 4% 4% 6% 5%
Makes no difference 52% 36% 66% 29% 50% 53% 37% 55% 63%
Don’t know 6% 6% 2% 5% 5% 7% 9% 6% 3%

More than half the respondents (52%) said the Government’s decision to exempt fuel from the carbon tax for households, trade and small business makes no difference to their support for the carbon tax. 30% say it makes them more likely to support the tax and 11% less likely.

Those more likely to support the tax were Labor voters (50%), Greens voters (44%) and people aged under 35 (41%).

Those most likely to say it makes no difference were Coalition voters (66%) and people aged 55+ (63%).

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Phasing out Australia’s Coal Industry

Jul 6, 2011

Q. Do you agree or disagree that Australia’s coal industry should be phased out by 2050? (This question is commissioned by Network Ten).

Total Vote Labor Vote Lib/Nat Vote Greens Men Women Age

18-34

Aged

35-54

Aged 55+
Total agree 37% 47% 26% 66% 41% 34% 40% 37% 35%
Total disagree 39% 28% 53% 20% 44% 33% 33% 35% 51%
Strongly agree 13% 19% 7% 36% 17% 10% 13% 14% 13%
Agree 24% 28% 19% 30% 24% 24% 27% 23% 22%
Disagree 26% 23% 32% 12% 29% 22% 25% 24% 30%
Strongly disagree 13% 5% 21% 8% 15% 11% 8% 11% 21%
Don’t know 24% 24% 21% 14% 15% 33% 27% 28% 14%

Respondents were nearly evenly split over whether Australia’s coal industry should be phased out by 2050 – 37% agreed and 39% disagreed.

Highest levels of agreement were shown by Greens voters (66%), Labor voters (47%) and those aged under 35 (40%)

Highest levels of disagreement were shown by Liberal/National voters (53%) and those aged 55+ (51%).

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Balance of Power in the Senate

Jun 29, 2011

Q. From July, the Greens will hold the balance of power in the Senate. Do you think this will be good or bad for Australia? (This question was commissioned by Network Ten).

Total Vote Labor Vote Lib/Nat Vote Greens Men Women Age

18-34

Aged

35-54

Aged 55+
Total good 33% 44% 13% 95% 32% 36% 44% 34% 22%
Total bad 45% 29% 73% 1% 52% 39% 29% 45% 65%
Very good 10% 11% 2% 56% 9% 12% 12% 11% 7%
Good 23% 33% 11% 39% 23% 24% 32% 23% 15%
Bad 17% 21% 19% 1% 18% 16% 14% 19% 17%
Very bad 28% 8% 54% 34% 23% 15% 26% 48%
Make no difference 11% 15% 8% 2% 9% 12% 13% 10% 9%
Don’t know 11% 11% 5% 1% 8% 14% 15% 11% 5%

33% think that the Greens holding the balancer of power in the Senate will be good for Australia and 45% think it will be bad – 11% think it will make no difference. Labor voters are more likely to think it will be good (44% good to 29% bad) while Liberal/National voters overwhelmingly think it will be bad (73%).

Women (36% good/39% bad) were somewhat more positive than men (32% good/52% bad) while younger respondents were much more likely to think it would be good than older respondents.

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