Opinion of Qantas

Feb 25, 2014

Q. Compared to 12 months ago, how do you feel about Qantas – more positive, more negative or about the same?

 

Total

 

Vote Labor

Vote Lib/Nat

Vote Greens

Vote  other

Fly regularly

Fly once or twice a year

Fly less often

 

Total

29 Apr 13

Total more positive

11%

10%

15%

4%

4%

21%

15%

4%

18%

Total more negative

25%

24%

26%

22%

34%

27%

25%

24%

18%

A lot more positive

4%

3%

5%

1%

2%

7%

6%

1%

5%

A little more positive

7%

7%

10%

3%

2%

14%

9%

3%

13%

About the same

58%

60%

55%

65%

55%

51%

57%

64%

55%

A little more negative

17%

15%

19%

16%

22%

18%

18%

16%

11%

A lot more negative

8%

9%

7%

6%

12%

9%

7%

8%

7%

No opinion

7%

6%

4%

8%

6%

1%

3%

10%

9%

11% say that, compared to 12 months ago, they feel more negative about Qantas, 25% feel more positive and 58% feel about the same. This is a substantial decline for Qantas since this question was asked last April.

Regular flyers are somewhat more positive – 21% feel more positive and 27% more negative.

20% of those aged 18-34 feel more positive and 39% of those aged 55+ feel more negative.

Opinion of Qantas

Apr 29, 2013

Q. Compared to 12 months ago, how do you feel about Qantas – more positive, more negative or about the same?

 

27 Feb 12

Total

29 Apr 13

Vote Labor

Vote Lib/Nat

Vote Greens

Fly regularly

Fly once or twice a year

Fly less often

Total more positive

11%

18%

19%

19%

8%

29%

23%

9%

Total more negative

41%

18%

18%

17%

26%

18%

20%

16%

A lot more positive

4%

5%

4%

7%

3%

10%

7%

2%

A little more positive

7%

13%

15%

12%

5%

19%

16%

7%

About the same

43%

55%

57%

57%

58%

51%

55%

59%

A little more negative

23%

11%

11%

10%

23%

10%

11%

12%

A lot more negative

18%

7%

7%

7%

3%

8%

9%

4%

No opinion

5%

9%

6%

7%

7%

2%

3%

16%

18% say that, compared to 12 months ago, they feel more negative about Qantas, 18% feel more positive and 55% feel about the same. This is a substantial improvement for Qantas since this question was asked last February following major industrial disputes.

Regular flyers are somewhat more positive – 29% feel more positive and 18% more negative.

There were no substantial differences across demographics.

Opinion of Qantas

Feb 27, 2012

Q. Compared to 12 months ago, how do you feel about Qantas – more positive, more negative or about the same?

 

Total

Vote Labor

Vote Lib/Nat

Vote Greens

Fly regularly

Fly once or twice a year

Fly less often

Total more positive

11%

14%

13%

6%

27%

11%

5%

Total more negative

41%

47%

33%

53%

38%

42%

41%

A lot more positive

4%

6%

4%

2%

14%

3%

1%

A little more positive

7%

8%

9%

4%

13%

8%

4%

About the same

43%

35%

51%

38%

32%

45%

47%

A little more negative

23%

25%

19%

28%

19%

24%

23%

A lot more negative

18%

22%

14%

25%

19%

18%

18%

No opinion

5%

2%

3%

3%

3%

3%

7%

41% say that, compared to 12 months ago, they feel more negative about Qantas – 11% feel more positive and 43% feel about the same.

Regular flyers are somewhat more positive – 27% feel more positive and 38% more negative.

There were no substantial differences across demographics.

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Reasons for Change in Opinion of Qantas

Feb 27, 2012

Q. What is the main reason you feel more positive/negative about Qantas?

 

More positive

More negative

Actions of management

62%

77%

Actions of workers

26%

9%

Other reason

6%

12%

Not sure

5%

3%

Among those who feel more positive about Qantas, 62% say it is because of the actions of management and 26% say it is because of the actions of workers.

Among those who feel more negative about Qantas, 77% say it is because of the actions of management and only 9% say it is because of the actions of workers.

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