Party Attributes Comparison – Labor vs Liberal

Sep 23, 2014
 

Labor

Liberal

 

Difference

Looks after the interests of working people

54%

31%

+23

Divided

54%

40%

+14

Moderate

54%

44%

+10

Have good policies

42%

39%

+3

Keeps its promises

29%

26%

+3

Understands the problems facing Australia

46%

44%

+2

Trustworthy

30%

28%

+2

Has a good team of leaders

33%

38%

-5

Will promise to do anything to win votes

62%

69%

-7

Have a vision for the future

42%

49%

-7

Clear about what they stand for

36%

46%

-10

Out of touch with ordinary people

51%

63%

-12

Extreme

27%

40%

-13

Too close to the big corporate and financial interests

36%

65%

-29

The Labor Party is viewed more favourably than the Liberal Party in terms of looking after the interest of working people, moderate, being too close to the big corporate and financial interests, extreme and out of touch with ordinary people.

The Liberal Party is seen more favourably in terms of being divided and clear about what they stand for.

Party Attributes Comparison – Labor vs Liberal

Mar 25, 2014
 

Labor

Liberal

 

Difference

Divided

58%

32%

+26

Looks after the interests of working people

54%

37%

+17

Moderate

52%

46%

+6

Understands the problems facing Australia

49%

47%

+2

Have good policies

44%

44%

Trustworthy

31%

32%

-1

Will promise to do anything to win votes

63%

67%

-4

Keeps its promises

30%

35%

-5

Extreme

30%

37%

-7

Clear about what they stand for

42%

50%

-8

Has a good team of leaders

34%

43%

-9

Have a vision for the future

43%

53%

-10

Out of touch with ordinary people

49%

59%

-10

Too close to the big corporate and financial interests

34%

62%

-28

The Labor Party is viewed more favourably than the Liberal Party in terms of looking after the interest of working people, being too close to the big corporate and financial interests and out of touch with ordinary people.

The Liberal Party is seen more favourably in terms of being divided, have a vision for the future and has a good team of leaders.

Party attributes comparison – Labor vs Liberal

Aug 19, 2013
 

Labor

Liberal

Difference

Divided

66%

31%

+35

Looks after the interests of working people

53%

36%

+17

Have good policies

46%

38%

+8

Understands the problems facing Australia

50%

48%

+2

Will promise to do anything to win votes

65%

65%

Moderate

48%

48%

Has a good team of leaders

36%

36%

Trustworthy

30%

30%

Have a vision for the future

49%

51%

-2

Extreme

34%

39%

-5

Keeps its promises

27%

32%

-5

Out of touch with ordinary people

51%

58%

-7

Clear about what they stand for

38%

45%

-7

Too close to the big corporate and financial interests

31%

60%

-29

The Labor Party is viewed more favourably than the Liberal Party in terms of looking after the interest of working people, being too close to the big corporate and financial interests, having good policies and less out of touch with ordinary people.

The Liberal Party is seen more favourably in terms of being divided and clear about what they stand for.

Party Attributes Comparison – Labor vs Liberal

Apr 27, 2011

Labor Liberal

% difference
Divided 66% 49% +17%
Will promise to do anything to win votes 72% 65% +7%
Out of touch with ordinary people 61% 54% +7%
Extreme 38% 36% +2%
Looks after the interests of working people 39% 38% +1%
Moderate 51% 55% -4%
Have a vision for the future 43% 48% -5%
Has a good team of leaders 34% 40% -6%
Understands the problems facing Australia 40% 51% -11%
Keeps its promises 20% 33% -13%
Too close to the big corporate and financial interests 46% 60% -14%
Clear about what they stand for 28% 44% -16%

When these questions were last asked in March 2010, the Labor Party had significant leads over the Liberal Party on all positive attributes.

For this survey, the only attribute on which there is any significant advantage for the Labor Party is  “too close to the big corporate and financial interests” (Labor 46%/Liberals 60%).

The Liberal Party is seen more favourably in terms of being divided, clear about what they stand for, keeps it promises and understands the problems facing Australia.

Comments »

Party Attributes

Dec 6, 2010

Q. Here is a list of things both favourable and unfavourable that have been said about Federal political parties.  Which statements do you feel fit the Labor Party/Liberal Party/Greens?

Labor Liberal Greens
Keeps its promises 10% 13% 9%
Has a good team of leaders 16% 23% 12%
Moderate 18% 23% 12%
Understands the problems facing Australia 23% 30% 19%
Looks after the interests of working people 22% 17% 8%
Too close to the big corporate and financial interests 15% 29% 3%
Extreme 6% 13% 39%
Out of touch with ordinary people 38% 37% 31%
Divided 30% 20% 10%
Will promise to do anything to win votes 50% 36% 22%
Clear about what they stand for 10% 21% 29%
Have a vision for the future 20% 23% 23%

Compared to the other two parties, Labor are thought more likely to promise to do anything to win votes (50%) and be divided (30%). Only 6% think they are extreme and 10% think they are clear about what they stand for. Key attributes among Labor voters are – understands the problems facing Australia (48%), looks after the interests of working people (44%) and have a vision for the future (41%).

The Liberal Party is more likely to understand the problems facing Australia (30%), be too close to the big corporate and financial interests (29%) and have a good team of leaders (23%). 21% think they are clear about what they stand for. Key attributes among Coalition voters are – understands the problems facing Australia (63%), has a good team of leaders (47%), have a vision for the future (46%) and clear about what they stand for (45%).

The Greens are more likely to bee seen as extreme (39%) and clear about what they stand for (29%). Key attributes among Greens voters are – understands the problems facing Australia (71%), clear about what they stand for (63%) and have a vision for the future (60%).

Comments »

Attributes of the Labor Party

Mar 15, 2010

Q. Here is a list of things both favourable and unfavourable that have been said about various political parties. Which statements do you feel fit the Labor Party? 

  6 Jul 09 14 Mar 10

 

% change
Moderate 65% 63% -2%
Will promise to do anything to win votes 57% 63% +6%
Looks after the interests of working families 61% 57% -4%
Professional in its approach 59% 55% -4%
Understands the problems facing Australia 62% 54% -8%
Has a good team of leaders 60% 52% -8%
Out of touch with ordinary people 44% 48% +4%
Too dominated by its leader 39% 45% +6%
Divided 30% 36% +6%
Keeps its promises 44% 33% -11%
Extreme 25% 26% +1%

The Labor Party’s main attributes were being moderate (63%), will promise anything to win votes (63%), looks after the interests of working families (57%) and professional in its approach (55%).

 Since these questions were last asked in July 2009, most of Labor’s positive attributes have declined a little and the negative attributes increased. Main changes since last July were keeps its promises (down 11% to 33%), has a good team of leaders (down 8% to 52%) and understands the problems facing Australia (down 8% to 54%).

Note that the 2PP voting intention for 6 July 2009 was 59%-41% compared to the current 56%-44%. Comments »

Attributes of the Liberal Party

Mar 15, 2010

Q. And which statements do you feel fit the Liberal Party? 

  6 July 09 14 Mar 10

 

% change
Will promise to do anything to win votes 67% 72% +5%
Divided 74% 66% -8%
Out of touch with ordinary people 62% 58% -4%
Moderate 50% 50%
Professional in its approach 41% 47% +6%
Too dominated by its leader 34% 44% +10%
Understands the problems facing Australia 44% 43% -1%
Extreme 36% 38% +2%
Looks after the interests of working families 31% 35% +4%
Has a good team of leaders 29% 31% +2%
Keeps its promises 28% 23% -5%

The Liberal Party’s main attributes were – will promise anything to win votes (72%), divided (66%) and out of touch with ordinary people (58%).

Main changes since last July were – too dominated by its leader (up 10% to 44%), divided (down 8% to 66%) and professional in its approach (up 6% to 47%). Comments »

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